Twitter is the most captivating social media platform on the internet. I don’t know a place where you can network, socialize, build brand loyalty, educate yourself and directly engage prospects and thought leaders. If Twitter isn’t in your top 3 things you do in 2009 then I would suggest that you rethink your priorities.
I had no idea what I was getting into when I registered for Twitter. In fact I waited 6 months before I made a single entry. My Brand Strategist told me to go to Podcamp Boston. I heard @jeffisageek @Mikelangford and @gregverdino speak and…the rest is history. I was hooked. It took me a while to see its full potential but that’s the beauty of twitter…it has enormous potential impact.
I haven’t scratched the surface of twitter’s capability but I do know that it has immediate and long term benefits and it is a tool I can’t live without.